The importance of communicating ideas, information

The importance of communicating ideas, information

By MPP Toby Barrett

The Haldimand Press

What you are presently reading is my premier communications platform—a column I’ve had the good fortune to pen on a weekly basis as an elected representative since 1995. You can’t beat a column for being able to express in detail your thoughts, the thoughts of those you represent, and the government’s latest initiatives. I get plenty of interesting feedback on my articles from readers, and that informs both my communications and my understanding of the “wishes of the people.” Print continues to put me in the hands of my readership, now and for years to come. For decades, we have seen extensive coverage from local papers.

Beyond print, some communication forms simply identify where I happen to be working. For example, if you were at this winter’s Port Rowan Fish and Game Show, the Caledonia Christmas Parade, or the Kettle Campaign at the Port Dover No Frills, you would have seen one of my vehicles adorned with the familiar ‘Toby Barrett’ magnets. Constituents have told me that they appreciate seeing one of my trucks, tractors, or cars throughout the riding as a key indicator that I am out there, showing up, and listening.

Speaking of listening, radio has always been a key component of my communication strategy. In a riding where the car is king, there is a substantial mobile audience (as well as those at home or at work) who want to hear from me. It’s a reminder that I am there for them.

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